Purpose – The purpose of this paper is to describe how Nespresso achieved competitive advantage through innovation by … secondary data, in combination with related academic concepts on innovation and competitive advantage. Findings – The company … story provides interesting space for discussion and learning about what innovation is, how innovation emerges, and under …

.e. design patents in the USA), trademarks, and copyrights. Design/methodology/approach The relationships between open innovation …Purpose The purpose of this paper is to study the relationship between open innovation and the use of intellectual … property rights (IPRs) in small- and medium-sized enterprises (SMEs). The authors consider patents, industrial designs (i …