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Competitive advantage through innovation : the case of Nespresso

Brem, Alexander; Maier, Maximilian Anton; Wimschneider, … - In: European journal of innovation management : EJIM 19 (2016) 1, pp. 133-148

Persistent link: https://www.econbiz.de/10011485914

The effects of customer capital on customer response speed and innovativeness : the mediating role of marketing capability

Jahanshahi, Asghar Afshar; Nawaser, Khaled; Brem, Alexander - In: International journal of innovation management 23 (2019) 6, pp. 1950058-1-25

Persistent link: https://www.econbiz.de/10012098635

Organizational ambidexterity and competitive advantage : the role of strategic agility in the exploration-exploitation paradox

Clauß, Thomas; Kraus, Sascha; Kallinger, Friedrich Lukas; … - In: Journal of innovation & knowledge : JIK 6 (2021) 4, pp. 203-213

various types of innovation activities to position themselves against their competitors. Ambidexterity and strategic agility …, firms should either favor an exploration strategy of innovation processes to come up with radically new knowledge, products …

Persistent link: https://www.econbiz.de/10012692304

How to benefit from open innovation? : an empirical investigation of open innovation, external partnerships and firm capabilities in the automotive industry

Schuster, Gerd; Brem, Alexander - In: International journal of technology management : IJTM 69 (2015) 1, pp. 54-76

Persistent link: https://www.econbiz.de/10011579177

Technology and trend management at the interface of technology push and market pull

Maier, Maximilian Anton; Hofmann, Maximilian; Brem, … - In: International journal of technology management : IJTM 72 (2016) 4, pp. 310-332

Persistent link: https://www.econbiz.de/10011685710

Business models for corporate innovation management : introduction of a business model innovation tool for established firms

Trapp, Martin; Voigt, Kai-Ingo; Brem, Alexander - In: International journal of innovation management 22 (2018) 1, pp. 1850007-1-24

Persistent link: https://www.econbiz.de/10011850093

How to integrate suppliers into the innovation process? : an explorative case of champion formalization in the purchasing department in times of open innovation

Maier, Maximilian A.; Rück, Peter; Brem, Alexander - In: International journal of innovation and technology … 14 (2017) 6, pp. 1750036-1-17

Persistent link: https://www.econbiz.de/10011816362

Constraint-based thinking : a structured approach for developing frugal innovations

Agarwal, Nivedita; Oehler, Julia; Brem, Alexander - In: IEEE transactions on engineering management : EM 68 (2021) 3, pp. 739-751

Persistent link: https://www.econbiz.de/10012600878

Exploring the boundaries of corporate social responsibility and innovation : a conceptual framework of socio-political stakeholders and their integration into the innovation proces...

Maier, Maximilian Anton; Brem, Alexander; Kauke, Matthias - In: International journal of innovation and sustainable … 10 (2016) 3, pp. 312-337

Persistent link: https://www.econbiz.de/10011731926

How can the lean startup approach improve the innovation process of established companies? : an experimental approach

Scheuenstuhl, Felix; Bican, Peter; Brem, Alexander - In: International journal of innovation management 25 (2021) 3, pp. 2150029-1-2150029-38

Persistent link: https://www.econbiz.de/10012593349

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