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Developing new innovative products in the automotive industry means investing huge sums in advance, as one does not know if the product will be successful on the market after launch. Hence, companies are interested in knowing and measuring the critical success drivers within the development...
Persistent link: https://www.econbiz.de/10012751150
various types of innovation activities to position themselves against their competitors. Ambidexterity and strategic agility …, firms should either favor an exploration strategy of innovation processes to come up with radically new knowledge, products …
Persistent link: https://www.econbiz.de/10012692304
overview of theories, concepts and especially empirical results on open innovation and the integration of suppliers. For this … Concepts:</i></b> <ul> <li>Advancing a Typology of Open Innovation <i>(Peter Gianiodis, Scott C Ellis and Enrico Secchi …)</i></li> <li>Open Innovation and the Integration of Suppliers ¡ª Literature Review and Discussion on Supplier Innovation <i …
Persistent link: https://www.econbiz.de/10011156354
various types of innovation activities to position themselves against their competitors. Ambidexterity and strategic agility …, firms should either favor an exploration strategy of innovation processes to come up with radically new knowledge, products …
Persistent link: https://www.econbiz.de/10013266801
Crowdfunding represents an alternative way of funding entrepreneurial ventures - and is attracting a high amount of interest in research as well as practice. Against this background, this paper analyzes reward-based crowdfunding campaign strategies and their communication tools. To do this, 446...
Persistent link: https://www.econbiz.de/10011946701
Crowdfunding represents an alternative way of funding entrepreneurial ventures - and is attracting a high amount of interest in research as well as practice. Against this background, this paper analyzes reward-based crowdfunding campaign strategies and their communication tools. To do this, 446...
Persistent link: https://www.econbiz.de/10011846560
The terms innovation and entrepreneurship are commonly used - but not always with the same understanding. There is an … recent models linking innovation and entrepreneurship are discussed and presented. Finally, a comprehensive framework for …
Persistent link: https://www.econbiz.de/10013067915
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