Showing 1 - 10 of 10
Persistent link: https://www.econbiz.de/10003990189
Persistent link: https://www.econbiz.de/10009378404
Persistent link: https://www.econbiz.de/10011444528
Persistent link: https://www.econbiz.de/10011488295
Persistent link: https://www.econbiz.de/10009519884
Persistent link: https://www.econbiz.de/10011623443
Persistent link: https://www.econbiz.de/10012160408
Persistent link: https://www.econbiz.de/10012390349
In many instances, customers are seen as one of the key resources for new product development (NPD), as they often have deep product knowledge as well as experience and creativity potential gained by regular product usage. From knowledge management perspective, customers’ input to NPD is...
Persistent link: https://www.econbiz.de/10014142909