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~person:"Brodie, Roderick J."
~subject:"Betriebliche Wertschöpfung"
~subject:"Kundenbindung"
~subject:"Markenführung"
~type_genre:"Sammelwerk"
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Brodie, Roderick J.
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Customer engagement : contemporary issues and challenges
Brodie, Roderick J.
(
ed.
);
Hollebeek, Linda D.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011412087
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