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observed, however, in the direction to traditional media platforms instead of internet display advertising. For two retail …-sub-industries, the hypotheses could not be rejected for the analyzed period. -- media economics ; advertising ; complementation …
Persistent link: https://www.econbiz.de/10009671555
the foreseeable future. -- media economics ; advertising ; competition ; complementation ; substitution ; online …
Persistent link: https://www.econbiz.de/10009671556
observed, however, in the direction to traditional media platforms instead of internet display advertising. For two retail …-sub-industries, the hypotheses could not be rejected for the analyzed period. -- media economics ; advertising ; complementation …
Persistent link: https://www.econbiz.de/10009564404
future. -- media economics ; advertising; competition ; complementation ; substitution ; online …
Persistent link: https://www.econbiz.de/10009388219
effects could be observed, however, in the direction to traditional media platforms instead of internet display advertising …
Persistent link: https://www.econbiz.de/10013113423
The papers analyses the emergence of an European media regulation, predominantly through competition policy … institutions. Next to ‘narrow’ competition considerations, issues of media bias and cultural diversity are put into focus. Modern … media economics views media markets involving issues of public opinion and cultural development as being rather special …
Persistent link: https://www.econbiz.de/10014199326
Newspapers have been experiencing declining circulation figures and advertising revenues for several years. Declining advertising figures, in particular, pose a threat to newspapers – this is especially severe in the U.S. where 73% of newspapers' revenues are generated through advertising....
Persistent link: https://www.econbiz.de/10014042343
-sided markets, like media markets, are involved. However, anticompe-titive conglomerate mergers are not impossible, in particular in … cross-media strategies are neglected, (iii) in contrast, the competition agency sometimes ap-pears to view profitability of …
Persistent link: https://www.econbiz.de/10010300231
The recent Impala Judgment by the CFI on the Sony/BMG Decision by the Commission represents the most important ruling on collective dominance since Airtours. We review both the Decision and the Judgment and derive implications for the institutional and substantive development of EU Merger...
Persistent link: https://www.econbiz.de/10010300234
externalities. Examples include payment systems, matching agencies, commercial media and software platforms. However, professional …
Persistent link: https://www.econbiz.de/10010321669