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COTTERILL, RONALD W.
Cohen, Michael
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ASSESSING THE IMPACT OF RETAILER STORE BRAND PRESENCE ON MANUFACTURER BRANDS IN AN EQUILIBRIUM FRAMEWORK
COHEN, MICHAEL A.
;
COTTERILL, RONALD W.
- In:
The journal of industrial economics
59
(
2011
)
3
,
pp. 372-396
Persistent link: https://www.econbiz.de/10009331866
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2
ASSESSING THE IMPACT OF RETAILER STORE BRAND PRESENCE ON MANUFACTURER BRANDS IN AN EQUILIBRIUM FRAMEWORK
COHEN, MICHAEL A.
;
COTTERILL, RONALD W.
- In:
Journal of Industrial Economics
59
(
2011
)
3
,
pp. 372-395
Persistent link: https://www.econbiz.de/10010627145
Saved in:
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