Paul, Justin; Menzies, Jane; Zutshi, Ambika; Cai, Huifen - In: European Business Review 32 (2020) 5, pp. 758-800
Purpose: This paper aims to identify and discuss new and novel business paradigms in China and India. In addition, this study examines the new business environment in those countries (2020 onwards) in the context of COVID 19 and explores the challenges and opportunities in the post COVID...
