This report updates a previous tentative analysis of the effectiveness of the Lamb Checkoff Program in shifting out the demand for American lamb. The main conclusion is that program has resulted in roughly 8.4 additional pounds of total lamb consumption per dollar spent on advertising and...

This study of the effectiveness of Marketing Order 906 in promoting Texas grapefruit and oranges was requested by TVCC in compliance with the FAIR Act promotion evaluation requirement. The report first provides some background on the U.S. and Texas citrus industries and the citrus promotion...

This report is an empirical analysis of the effectiveness of the marketing/promotion, nonagricultural research, and agricultural research activities associated with the cotton checkoff program over the period of 1986/87 through 2004/05. The analysis is based on a multi-equation, econometric,...

This report is an analysis of the ACNielsen HomeScanTM data for lamb purchases stratified or sliced by several demographic characteristics of the purchasing households, including: (1) household size; (2) household income; (3) age of the household food preparer; (4) employment status of the...

We empirically investigate the effects of beef packer concentration and size efficiencies, packer procurement and pricing methods, and other market variables and quality characteristics on the prices paid by packers for slaughter cattle. We find that packers pay less for fed cattle in more...

This objective of this study is to update last year’s analysis of the effectiveness of the lamb advertising and promotion program of the American Lamb Board (ALB). The main conclusion is that the lamb checkoff program is still working effectively to increase lamb consumption and sales in the...

The primary objective of this study is to answer two key questions regarding the U.S. soybean checkoff program over time: (1) What have been the effects of the soybean checkoff program on U.S. and world soybean and soybean product markets? (2) Has the soybean checkoff program benefited soybean...

This objective of this study is to determine whether the advertising and promotion dollars collected and spent by the American Lamb Board on lamb promotion since the inception of the Lamb Checkoff Program have effectively increased lamb consumption in the United States. The main conclusion is...

This report examines the likely effects of additional agricultural water rights under the Columbia River Initiative (CRI) on net crop revenues (hay, orchards, vegetables, potatoes, wheat, and other crops) in the state of Washington over the next 20 years. This study corrects for four potentially...

Three key questions regarding lamb promotion are addressed: (1) Have industry efforts to promote lamb shifted out the total demand for lamb? (2) Have any returns to producers achieved been greater than the cost of the promotion? (3) What has been the effect of lamb promotion on the lamb import...