Seidel, Markus; Loch, Christoph H.; Chahil, Satjiv - In: European Management Journal 23 (2005) 4, pp. 439-449
The automotive industry has reached a mature state, as is evidenced by its growth and by the nature of competition (cost, speed, variants, a rush into a few growing regions and segments), and industry consolidation. In parallel, technical progress continues to be dynamic. In this paper, we...
