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Chan, T. S.
Wu, Weiping
49
Wu, Wei-ping
28
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Journal of marketing management : MM
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Does consumers' personal reciprocity affect future purchase intentions?
Wu, Wei-ping
;
Chan, T. S.
;
Lau, Heng Hwa
- In:
Journal of marketing management : MM
24
(
2008
)
3
,
pp. 345-361
Persistent link: https://www.econbiz.de/10008416660
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