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Essay 1: Shopping Goals, Goal Concreteness, and Conditional Promotions. We propose a two-stage model to describe the increasing concreteness of consumers' goals during the shopping process, testing the model through a series of field experiments at a convenience store. Using a number of...
Persistent link: https://www.econbiz.de/10009432333
Individuals are involved in daily decision making situations under varying levels of certainty and ease of gathering information, characterized by many factors such as the need to make payments, or the desire to fulfill goals. Essay 1 proposes that when individuals are faced with environments...
Persistent link: https://www.econbiz.de/10009432435
The primary goal of this research effort was to integrate several pieces of relatively simple dynamics simulations into a full blown system dynamics simulation of the telecom industry. The economic simulation model was used to analyze potential dynamics, reaching basic qualitative insights on...
Persistent link: https://www.econbiz.de/10009432964
Essay 1: Translation Errors in the Aggregation of Consumer Recommendations There has been a substantial increase of websites providing consumers with recommendations about products and services. These recommendations are usually presented in the form of verbal reviews and numerical ratings. It...
Persistent link: https://www.econbiz.de/10009433051
In this dissertation, we explore problems in two areas of Supply Chain Management. The first relates to strategic supplier management. The second focuses on tactical decisions on inventory and pricing during inter-generational product transition. In many industries, manufacturing firms use...
Persistent link: https://www.econbiz.de/10009433125