Showing 1 - 2 of 2
Online platforms employ recommendation systems to enhance customer engagement and drive revenue. However, in a multi-sided platform where the platform interacts with diverse stakeholders such as sellers (items) and customers (users), each with their own desired outcomes, finding an appropriate...
Persistent link: https://www.econbiz.de/10014347647
Assortment planning decisions of online marketplaces can have a significant impact on customers' choices. This incentivizes marketplaces to employ algorithms that prioritize marketplaces' short-term goals by featuring products with the highest popularity. However, these algorithms can lead to...
Persistent link: https://www.econbiz.de/10014085059