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Free riding and sales strategies for the Internet
Carlton, Dennis W.; Chevalier, Judith A. - In: The journal of industrial economics 49 (2001) 4, pp. 441-461
Persistent link: https://www.econbiz.de/10001629639
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Free riding and sales strategies for the internet
Carlton, Dennis W.; Chevalier, Judith A. - 2001
Persistent link: https://www.econbiz.de/10001543459
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FREE RIDING AND SALES STRATEGIES FOR THE INTERNET
Carlton, Dennis W.; Chevalier, Judith A. - 2001
Persistent link: https://www.econbiz.de/10006980540
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Free Riding and Sales Strategies for the Internet
Carlton, Dennis W. - 2001
We examine manufacturers' decisions of whether and how to offer their products for sale over the internet. Manufacturers that rely on promotion of their products by brick and mortar retailers must consider the possibility that internet retailers can free ride off of that promotional effort. This...
Persistent link: https://www.econbiz.de/10012470662
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SYMPOSIUM ON E-COMMERCE - Free Riding and Sales Strategies for the Internet
Carlton, Dennis W.; Chevalier, Judith A. - In: The journal of industrial economics 49 (2001) 4, pp. 441-462
Persistent link: https://www.econbiz.de/10006770579
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Free Riding and Sales Strategies for the Internet
Carlton, Dennis W.; Chevalier, Judith A. - 2022
We examine manufacturers' decisions of whether and how to offer their products for sale over the internet. Manufacturers that rely on promotion of their products by brick and mortar retailers must consider the possibility that internet retailers can free ride off of that promotional effort. This...
Persistent link: https://www.econbiz.de/10014036470