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Consumer tax credits for evs : some quasi-experimental evidence on consumer demand, product substitution, and carbon emissions
He, Cheng; Ozturk, O. Cem; Gu, Chris; Chintagunta, … - In: Management science : journal of the Institute for … 69 (2023) 12, pp. 7759-7783
Persistent link: https://www.econbiz.de/10014444160
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Investigating consumer purchase behavior in related technology product categories
Sriram, S.; Chintagunta, Pradeep K.; Agarwal, Manoj Kumar - In: Marketing science : the marketing journal of the … 29 (2010) 2, pp. 291-314
Persistent link: https://www.econbiz.de/10003969789
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Do household scanner data provide representative inferences from brand choices : a comparison with store data
Gupta, Sachin; Chintagunta, Pradeep K.; Kaul, Anil; … - 2007
Persistent link: https://www.econbiz.de/10003538907
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Complementarities and the demand for home broadband internet services
Liu, Hongju; Chintagunta, Pradeep K.; Zhu, Ting - In: Marketing science : the marketing journal of the … 29 (2010) 4, pp. 701-720
Persistent link: https://www.econbiz.de/10008652618
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The effect of signal quality and contiguous word of mouth on customer acquisition for a video-on-demand service
Nam, Sungjoon; Manchanda, Punjeet; Chintagunta, Pradeep K. - In: Marketing science : the marketing journal of the … 29 (2010) 4, pp. 690-700
Persistent link: https://www.econbiz.de/10008652621
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Special issue on marketing within the enterprise and beyond
Chintagunta, Pradeep K. (contributor) - 2011
Persistent link: https://www.econbiz.de/10009373356
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Quantifying transaction costs in online/off-line grocery channel choice
Chintagunta, Pradeep K.; Chu, Junhong; Cebollada, Javier - In: Marketing science : the marketing journal of the … 31 (2012) 1, pp. 96-114
Persistent link: https://www.econbiz.de/10009511626
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An empirical analysis of shopping behavior cross online and offline channels for grocery products : the moderating effects of household and product characteristics
Chu, Junhong; Arce-Urriza, Marta; Cebollada-Calvo, … - In: Journal of interactive marketing : a quarterly … 24 (2010) 4, pp. 251-268
Persistent link: https://www.econbiz.de/10008760280
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Marketing models of consumer demand
Chintagunta, Pradeep K.; Nair, Harikesh - 2010 - This version: November 30, 2010
Persistent link: https://www.econbiz.de/10008771292
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An empirical test of warranty theories in the US computer server and automobile markets
Chu, Junhong; Chintagunta, Pradeep K. - In: Journal of marketing 75 (2011) 2, pp. 75-92
Persistent link: https://www.econbiz.de/10008935842