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~person:"Choi, Choongbeom"
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Choi, Choongbeom
Choi, Seungho
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6
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Marketing letters : a journal of research in marketing
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Robot-brand fit the influence of brand personality on consumer reactions to service robot adoption
Choi, Sungwoo
;
Liu, Stella X.
;
Choi, Choongbeom
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 129-142
Persistent link: https://www.econbiz.de/10013184293
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