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Clement, Michel
Galenson, David W.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
The journal of media economics
2
Die Betriebswirtschaft : DBW
1
Medien im Marketing : Optionen der Unternehmenskommunikation
1
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Wer wird nominiert und wer nicht? : eine empirische Analyse der Treiber einer Oscar-Nominierung
Christensen, Björn
;
Clement, Michel
;
Papies, Dominik
; …
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
5
(
2008
),
pp. 67-78
Persistent link: https://www.econbiz.de/10003779530
Saved in:
2
Adoption of new movie distribution services on the internet
Papies, Dominik
;
Clement, Michel
- In:
The journal of media economics
21
(
2008
)
3
,
pp. 131-157
Persistent link: https://www.econbiz.de/10003807381
Saved in:
3
Was bringt ein Oscar im Filmgeschäft? : Eine empirische Analyse unter Berücksichtigung des Selektionseffekts
Clement, Michel
;
Christensen, Björn
;
Albers, Sönke
; …
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
59
(
2007
)
2
,
pp. 198-220
Persistent link: https://www.econbiz.de/10003431461
Saved in:
4
Neuprodukteinführungen in der Filmindustrie : wie reagieren Kapitalmarktinvestoren auf den Umsatzerfolg neuer Kinofilme?
Clement, Michel
;
Fischer, Marc
;
Goerke, Björn
- In:
Die Betriebswirtschaft : DBW
67
(
2007
)
4
,
pp. 418-444
Persistent link: https://www.econbiz.de/10003517899
Saved in:
5
What drives the market popularity of celebrities? : a longitudinal analysis of consumer interest in
film
stars
Mathys, Juliane
;
Burmester, Alexa B.
;
Clement, Michel
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
2
,
pp. 428-448
Persistent link: https://www.econbiz.de/10011527120
Saved in:
6
Empirical generalizations on the impact of stars on the economic success of movies
Hofmann, Julian
;
Clement, Michel
;
Völckner, Franziska
; …
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 442-461
Persistent link: https://www.econbiz.de/10011734889
Saved in:
7
Filmpreise und Filmerfolg
Clement, Michel
;
Papies, Dominik
;
Schmidt-Stölting, …
- In:
Medien im Marketing : Optionen der Unternehmenskommunikation
,
(pp. 493-510)
.
2009
Persistent link: https://www.econbiz.de/10014562156
Saved in:
8
An Ingredient Branding Approach to Determine the Financial Value of Stars : The Case of Motion Pictures
Hennig-Thurau, Thorsten
-
2013
Stars earn massive salaries for participating in movies and other media products. However, the successes of some movies that do not feature major stars have led practitioners and researchers to question the reasonableness of such investments. This research determines star value by interpreting...
Persistent link: https://www.econbiz.de/10013093850
Saved in:
9
Empirical generalizations of demand supply dynamics for movies
Clement, Michel
;
Wu, Steven
;
Fischer, Marc
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 207-223
Persistent link: https://www.econbiz.de/10010400695
Saved in:
10
Sales forecasting of new entertainment media products
Hofmann-Stölting, Christina
;
Clement, Michel
;
Wu, Steven
; …
- In:
The journal of media economics
30
(
2017
)
3
,
pp. 143-171
Persistent link: https://www.econbiz.de/10012161711
Saved in:
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