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We study an increasingly popular retail practice called pickup partnership that allows online retailers to offer an in-store pickup service by partnering with a physical store. In practice, online retailers use two policies for such partnerships: (i) paying a fixed fee for each pickup order to...
Persistent link: https://www.econbiz.de/10014084643
Retailers move products to eye-level shelves to boost their sales. However, little is known on what happens to the sales of products moved to other shelves as a result of bringing a product to the eye-level. We study how simultaneously changing the vertical locations of multiple products affects...
Persistent link: https://www.econbiz.de/10014344349
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How can retailers incentivize customers to make healthier food choices? Price, convenience, and taste are known to be among the main drivers behind such choices. Unfortunately, healthier food options are often expensive and infrequently promoted. Recent efforts in deploying healthy nudges to...
Persistent link: https://www.econbiz.de/10014240786
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