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~person:"Cole, Michael D."
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Cole, Michael D.
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Transitioning from traditional to digital content : an examination of opinion leadership and word-of-mouth communication across various media platforms
Cole, Michael D.
;
Long, Mary M.
;
Chiagouris, Larry G.
; …
- In:
Journal of internet commerce
10
(
2011
)
1/4
,
pp. 91-105
Persistent link: https://www.econbiz.de/10009485816
Saved in:
2
Transitioning from traditional to digital content : an examination of opinion leadership and word-of-mouth communication across various media platforms
Cole, Michael D.
;
Long, Mary M.
;
Chiagouris, Larry G.
; …
- In:
Journal of internet commerce
10
(
2011
)
1/4
,
pp. 91-105
Persistent link: https://www.econbiz.de/10009853616
Saved in:
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