Bougherara, Douadia; Combris, Pierre - In: European Review of Agricultural Economics 36 (2009) 3, pp. 321-341
The paper investigates whether the premium consumers are willing to pay for an eco-labelled product is driven by selfish or altruistic motives. Using an incentive-compatible experiment with both a within- and a between-subject design, we study the effect on this premium of information stating...
