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Cook Jr, Frank X.
Schmitz, Paul
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BEST PRACTICE - Uncovering Hidden Value in a Midsize Manufacturing Company - There's lots of potential in creating new products and entering new markets. But going after them shoul...
Ashton, James E.
;
Cook Jr, Frank X.
;
Schmitz, Paul
- In:
Harvard business review : HBR
(
2003
),
pp. 111-119
Persistent link: https://www.econbiz.de/10005934502
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