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Cummins, Shannon
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Journal of marketing education : JME
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ECONIS (ZBW)
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The impact of live cases on student skill development in marketing courses
Cummins, Shannon
;
Johnson, Jeff S.
- In:
Journal of marketing education : JME
45
(
2023
)
1
,
pp. 55-69
Persistent link: https://www.econbiz.de/10014246068
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Evaluating educational practices for positively affecting student perceptions of a sales career
Cummins, Shannon
;
Peltier, James
;
Pomirleanu, Nadia
; …
- In:
Journal of marketing education : JME
37
(
2015
)
1
,
pp. 25-35
Persistent link: https://www.econbiz.de/10010514554
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