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~person:"Dabić, Marina"
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Dabić, Marina
Schweiger, Günter
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Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
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Die Marke als Spiegel der Persönlichkeit
Schweiger, Günter
;
Dabić, Marina
- In:
Erfolgsfaktoren der Markenführung : Know-how aus …
,
(pp. 329-342)
.
2008
Persistent link: https://www.econbiz.de/10003588716
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