//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Dahlhoff, Hans-Dieter"
~type_genre:"Article"
~type_genre:"Bibliographie"
~type_genre:"Collection of articles of several authors"
~type_genre:"Conference paper"
~type_genre:"Conference proceedings"
~type_genre:"Government document"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Modeling Coupon Values for Rea...
Similar by subject
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Advertising
3
Deutschland
3
Germany
3
Public relations
3
Werbung
3
Öffentlichkeitsarbeit
3
Culture
2
Kommunikation
2
Kultur
2
Sponsoring
2
Sponsorship
2
Communication
1
Kommunikations-Mix
1
Kommunikationspolitik
1
Kultursponsoring
1
Marketing management
1
Marketingmanagement
1
Sport
1
Sports
1
Unternehmen
1
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Article
Bibliographie
Collection of articles of several authors
Conference paper
Conference proceedings
Government document
Aufsatzsammlung
3
Sammelwerk
3
Graue Literatur
2
Konferenzschrift
2
Non-commercial literature
2
Arbeitspapier
1
Fallstudiensammlung
1
Lehrbuch
1
Textbook
1
Working Paper
1
more ...
less ...
Language
All
German
3
Author
All
Dahlhoff, Hans-Dieter
Eisend, Martin
10
Barnett, William A.
8
Alleman, James H.
5
Arbia, Giuseppe
4
Klein, Lawrence Robert
4
Moeran, Brian
4
Taylor, Charles Raymond
4
Bliemel, Friedhelm
3
Bruhn, Manfred
3
Diehl, Sandra
3
Hendry, David F.
3
Hylleberg, Svend
3
McMorrow, Kieran
3
Meulders, Danièle
3
Morgan, Mary S.
3
Motamen-Samadian, Sima
3
Mukherjee, Avinandan
3
Okazaki, Shintaro
3
Siegert, Gabriele
3
Terlutter, Ralf
3
Thorson, Esther
3
Wischermann, Clemens
3
Anselin, Luc
2
Appenzeller, Dorota
2
Arens, William F.
2
Arestis, Philip
2
Baldwin, Robert E.
2
Baltagi, Badi H.
2
Barczak, Andrzej Stanisław
2
Bayer, Christian
2
Bigné Alcañiz, J. Enrique
2
Binner, Jane M.
2
Bol, Georg
2
Buzzell, Robert Dow
2
Cheng, Hong
2
Chester, Jeff
2
Duttenhöfer, Stephan
2
Florax, Raymond J. G. M.
2
Fossati, Amedeo
2
more ...
less ...
Institution
All
BDW, Deutscher Kommunikationsverband
1
Deutscher Kommunikationsverband
1
Published in...
All
Schriften zur Kommunikationsarbeit
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effizientes Kommunikationsmanagement : Konzepte, Beispiele und Erfahrungen aus der integrierten Unternehmenskommunikation
Bruhn, Manfred
(
ed.
);
Dahlhoff, Hans-Dieter
(
ed.
)
-
1993
Persistent link: https://www.econbiz.de/10000347109
Saved in:
2
Sponsoring : Chancen für die Kommunikationsarbeit
Dahlhoff, Hans-Dieter
(
ed.
)
-
1988
Persistent link: https://www.econbiz.de/10000751508
Saved in:
3
Kulturförderung, Kultursponsoring : Zukunftsperspektiven der Unternehmenskommunikation
Bruhn, Manfred
(
contributor
); …
-
1989
Persistent link: https://www.econbiz.de/10013411438
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->