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Essay 1: Shopping Goals, Goal Concreteness, and Conditional Promotions. We propose a two-stage model to describe the increasing concreteness of consumers' goals during the shopping process, testing the model through a series of field experiments at a convenience store. Using a number of...
Persistent link: https://www.econbiz.de/10009432333
Individuals are involved in daily decision making situations under varying levels of certainty and ease of gathering information, characterized by many factors such as the need to make payments, or the desire to fulfill goals. Essay 1 proposes that when individuals are faced with environments...
Persistent link: https://www.econbiz.de/10009432435
This thesis examines the often competitive interests involved in oil contracts and the ensuing strategic dilemmas faced by both the Republic of Congo and international oil companies that operate in that country. Throughout this thesis, we use the Issues-Frameworks-Actions approach to identify,...
Persistent link: https://www.econbiz.de/10009432623
There are a variety of challenges facing the energy industry, from decreased access to sovereign reserves, to declining fields, innovation challenges, increased regulation and new energy policies. These challenges pose a threat to the basic industry structure. Oil & gas companies espouse four...
Persistent link: https://www.econbiz.de/10009432626
Since the word "strategy" was introduced to the business world around the 1950s, a large number of research studies have emerged about "what is a good strategy?" (Strategy as a product) and even "what is good strategizing practice?" (Strategy as a practice) However, less research has been done...
Persistent link: https://www.econbiz.de/10009432984
Essay 1: Translation Errors in the Aggregation of Consumer Recommendations There has been a substantial increase of websites providing consumers with recommendations about products and services. These recommendations are usually presented in the form of verbal reviews and numerical ratings. It...
Persistent link: https://www.econbiz.de/10009433051