//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Disch, Wolfgang K. A."
~source:"econis"
~source:"usbk"
~subject:"Markenartikel"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Mass-Customization von Dienstl...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenartikel
Brand management
5
Markenführung
5
Markenpolitik
5
Deutschland
4
Brand
2
Germany
2
Marketing
2
Marketing management
2
Marketingmanagement
2
Alternativer Marketingpreis
1
Business association
1
Digital media
1
Digitale Medien
1
Digitale Revolution
1
Economic history
1
Geschichte
1
Gesellschaft zur Erforschung des Markenwesens
1
Internet marketing
1
Marketing-Mix
1
Marktforschung
1
Online-Marketing
1
Perception
1
Preispolitik
1
Wahrnehmung
1
Wertwandel
1
Wirtschaftsgeschichte
1
Wirtschaftsverband
1
Wörterbuch
1
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Aufsatzsammlung
1
Collection of articles of several authors
1
Conference proceedings
1
Konferenzschrift
1
Sammelwerk
1
Language
All
German
3
Author
All
Disch, Wolfgang K. A.
Baumgarth, Carsten
10
Gutjahr, Gert
8
Bruhn, Manfred
7
Kapferer, Jean-Noël
7
Wheeler, Alina
7
De Chernatony, Leslie
6
Esch, Franz-Rudolf
6
Hruschka, Harald
6
Burmann, Christoph
5
Lips, Peter
5
McDonald, Malcolm
5
Aaker, David A.
4
Allen, Chris T.
4
Boltz, Dirk-Mario
4
Caspar, Mirko
4
Errichiello, Oliver Carlo
4
Lindstrøm, Martin
4
Mayerhofer, Wolfgang
4
Morgan, Nigel
4
O'Guinn, Thomas C.
4
Probst, Markus
4
Schmidt, Holger J.
4
Semenik, Richard J.
4
Bentele, Günter
3
Brandmeyer, Klaus
3
Brexendorf, Tim Oliver
3
Buchele, Mark-Steffen
3
Clifton, Rita
3
Fettes, Werner
3
Hoepfner, Jörg
3
Huber, Frank
3
Keller, Kevin Lane
3
Liebert, Tobias
3
Maloney, Philip
3
Olins, Wally
3
Plassmann, Hilke
3
Wala, Hermann H.
3
Wang, Jing
3
Wiedmann, Klaus-Peter
3
more ...
less ...
Institution
All
Gesellschaft zur Erforschung des Markenwesens
2
Beiersdorf AG
1
Markendialog <15, 2011, Berlin>
1
Source
All
ECONIS (ZBW)
USB Cologne (EcoSocSci)
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Wundersame Welt der Markenartikel
Zahn, Peter von
(
contributor
);
Disch, Wolfgang K. A.
(
ed.
)
-
1982
Persistent link: https://www.econbiz.de/10000016119
Saved in:
2
Markenstrategien im Spannungsfeld Hersteller - Handel : Markendialog Februar 2011
Disch, Wolfgang K. A.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009009236
Saved in:
3
100 Jahre GEM
Disch, Wolfgang K. A.
(
revision
)
-
2011
Persistent link: https://www.econbiz.de/10009410829
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->