Purpose: The purpose of this paper is to investigate how cultural tightness may influence consumers’ attitudes toward insurance services and occurrence of insurance fraud. Design/methodology/approach: Drawing on Gelfand et al.’s (2011) theory of tight and loose cultures, the authors...

Purpose: This study aims to apply McCornack’s (1992) information manipulation theory to the context of fraud and investigates the effects of culture on perceived deceptiveness. Design/methodology/approach: In total, 400 Chinese consumers and an equal-size sample of Canadian consumers were...