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~person:"Ernst, Olaf"
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Ernst, Olaf
Sattler, Henrik
200
Völckner, Franziska
40
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15
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Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
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Working Paper Series A
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Marketing : ZFP ; journal of research and management
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Forum - Multimediale versus traditionelle Conjoint-Analysen. Ein empirischer Vergleich alternativer Produktpräsentationsformen
Ernst, Olaf
;
Sattler, Henrik
- In:
Marketing : ZFP ; journal of research and management
22
(
2000
)
2
,
pp. 161-171
Persistent link: https://www.econbiz.de/10006838074
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2
Eine Simulationsanalyse zur Beurteilung von Markeninvestitionen
Ernst, Olaf
;
Sattler, Henrik
-
Wirtschaftswissenschaftliche Fakultät, …
-
1998
Persistent link: https://www.econbiz.de/10005739719
Saved in:
3
Multimediale versus traditionelle Conjoint-Analysen: Ein empirischer Vergleich alternativer Präsentationsformen
Ernst, Olaf
;
Sattler, Henrik
-
Wirtschaftswissenschaftliche Fakultät, …
-
1998
Persistent link: https://www.econbiz.de/10005786006
Saved in:
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