For the past decade, retailers and producers worldwide have been implementing new management techniques such as ECR and category management (CM) in order to reduce costs and increase consumer value. Our paper presents the first step of a research on compared analysis of category management...

In a competitive environment, banks carefully develop communication policies, particularly institutional, with the main objective to provide content in terms of brand image. A tool is the sports sponsorship, a means of communication relevant for banks, provided however that sport sponsorship is...

This paper aims to examine the perception of skills of local workers in Algeria. Our exploratory research is based on a series of interviews with a panel in connection with the construction of the East-West highway. The results show that Algeria lacks of critical skills and keeps an outdated...

The internationalization of large retailers increases exchanges between partners from different countries and culture. In this context, the question of their mutual adjustment becomes essential. The difficulties of adaptation inherent in international relations can be an obstacle to cooperation....

This article analyzes the responsiveness of the franchising networks during the period of economic crisis. The study is conducted within the resource-based theory. The results of the study involve both the definition of the construct of interorganizational responsiveness, and the identification...

L’économie circulaire (EC) est un nouveau modèle économique conciliant économie et préservation de l’environnement dans une approche sociale. La recherche vise à identifier, les indicateurs d’impact notamment sociétaux, en cours de définition, qui pourraient contribuer à mesurer...

The objective of this doctoral research is to contribute to a better understanding of relational mechanisms explaining the satisfaction of large foreign retailers and their suppliers in the host country. From a qualitative fieldwork conducted in Brazil with 22 managers from industry and major...

L’entrepreneuriat féminin, en tant que gisement de croissance et d’emploi suscite l’intérêt des instances politiques, économiques et académiques (de Bruin et al. 2007 ; Bel, 2009 ; Chabaud et Lebègue, 2013 ; Hugues et al. 2012). Dans ce contexte particulièrement porteur, notre...

Circular economy is a hot topic and an innovative attempt to address practical and effective way to economic, political, environmental and social challenges. In this context, research on energy business strategies is rare. The aim of our doctoral research is to identify facilitators and barriers...

Notre article s’interroge sur le rôle que les Prix RSE et DD peuvent jouer dans le développement des politiques RSE des entreprises. Constituent-ils une validation a posteriori de pratiques RSE élaborées d’abord dans des entreprises ? Sont-ils en même temps susceptibles de créer de...