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The role of credibility and perceived image of supermarket stores as valuable providers of over-the-counter drugs
Guido, Gianluigi; Pino, Giovanni; Frangipane, Daniela - In: Journal of marketing management : MM 27 (2011) 3/4, pp. 207-224
Persistent link: https://www.econbiz.de/10008989912
Cover Image
The role of credibility and perceived image of supermarket stores as valuable providers of over-the-counter drugs
Guido, Gianluigi; Pino, Giovanni; Frangipane, Daniela - In: Journal of marketing management : MM 27 (2011) 3, pp. 207-225
Persistent link: https://www.econbiz.de/10008847765
Cover Image
The role of credibility and perceived image of supermarket stores as valuable providers of over-the-counter drugs
Guido, Gianluigi; Pino, Giovanni; Frangipane, Daniela - In: Journal of marketing management : MM 27 (2011) 3, pp. 207-225
Persistent link: https://www.econbiz.de/10008884651