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Measuring the impact of promotion on weekly market shares
Franses, Philip Hans; Lucas, André - 1996
Persistent link: https://www.econbiz.de/10000952467
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A hierarchical bayes error correction model to explain dynamic effects of promotions on sales
Fok, Dennis; Horváth, Csilla; Paap, Richard; Franses, … - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002186139
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Estimating dynamic effects of promotion on interpurchase times
Paap, Richard; Franses, Philip Hans - 1999
Persistent link: https://www.econbiz.de/10001432298
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The effectiveness of high-frequency direct-response commercials
Calli, Meltem Kiygi; Weverbergh, Marcel; Franses, … - In: International journal of research in marketing : IJRM ; … 29 (2012) 1, pp. 98-109
Persistent link: https://www.econbiz.de/10009554306
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A hierarchical bayes error correction model to explain dynamic effects of price changes
Fok, Dennis; Paap, Richard; Horváth, Csilla; Franses, … - 2005
Persistent link: https://www.econbiz.de/10003088746
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On pooling scanning data
Kippers, Jeanine; Franses, Philip Hans; Bemmaor, Albert C. - 1997
Persistent link: https://www.econbiz.de/10000974966
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Multi-step forecast error variances for periodically integrated time series
Franses, Philip Hans - 1994
Persistent link: https://www.econbiz.de/10000891993
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A model selection strategy for time series with increasing seasonal variation
Franses, Philip Hans; Koehler, Anne B. - 1993
Persistent link: https://www.econbiz.de/10000893854
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Testing rational expectations in agricultural markets using periodic models
Kuiper, Erno; Franses, Philip Hans; Kloek, Teunis - 1993
Persistent link: https://www.econbiz.de/10000894161
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Testing for common trends across periodically integrated seasonal time series
Franses, Philip Hans - 1993
Persistent link: https://www.econbiz.de/10000894172