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~person:"Güth, Werner"
~person:"Kaiser, Harry M."
~subject:"Advertising"
~subject:"Konsumentenverhalten"
~type_genre:"Sammelwerk"
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Special issue on promotion through consumer information on food product credence attributes
Kaiser, Harry M.
(
contributor
)
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2009
Persistent link: https://www.econbiz.de/10008859488
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