Showing 1 - 10 of 13
Company by ConAgra, Inc. on brand-level marketing strategies. While some instances of postmerger brand harvesting were found …
Persistent link: https://www.econbiz.de/10010635664
This paper examines structural and strategic factors affecting price determination in the branded cottage cheese industry. Special emphasis is placed on the presence and conduct of cottage cheese brands marketed by dairy cooperatives. The data examined in this study cover cottage cheese sales in...
Persistent link: https://www.econbiz.de/10010635665
This paper documents the extent of cooperative penetration into branded dairy product markets and presents case study evidence on competitive strategies in the skim/low fat milk, whole milk, cottage cheese, butter, margarine, and ice cream markets. We employ data for 51 local market areas from...
Persistent link: https://www.econbiz.de/10010635666
This paper documents the extent of cooperative penetration into branded dairy product markets and presents case study evidence on competitive strategies in the skim/low fat milk, whole milk, cottage cheese, butter, margarine, and ice cream markets. We employ data for 51 local market areas from...
Persistent link: https://www.econbiz.de/10009442585
Consumers reveal preferences for fresh beef attributes through their retail beef purchases. Hedonic pricing methods were used to estimate the value consumers place on observable characteristics of fresh beef products, especially on retail beef brands. Primary data were collected from 65 randomly...
Persistent link: https://www.econbiz.de/10009443337
To identify the value consumers place on observable characteristics of fresh beef products, primary data were collected on over 1,350 packages of beef from 66 randomly selected grocery stores located in three metropolitan areas--Oklahoma City and Tulsa, Oklahoma, and Denver, Colorado. Estimated...
Persistent link: https://www.econbiz.de/10005525396
Replaced with revised version of paper 09/01/09.
Persistent link: https://www.econbiz.de/10005012573
Company by ConAgra, Inc. on brand-level marketing strategies. While some instances of postmerger brand harvesting were found …
Persistent link: https://www.econbiz.de/10005797985
Previous research has estimated price effects of meat packing plant closings and openings. However, none have been done for plants opening or closing during the last 20 years ago when concentration in meatpacking increased rapidly. Plant openings and closings affect industry slaughtering...
Persistent link: https://www.econbiz.de/10005503836
This paper examines structural and strategic factors affecting price determination in the branded cottage cheese industry. Special emphasis is placed on the presence and conduct of cottage cheese brands marketed by dairy cooperatives. The data examined in this study cover cottage cheese sales in...
Persistent link: https://www.econbiz.de/10005510734