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~person:"Gassmann, Oliver"
~subject:"New product development"
~subject:"SME"
~type_genre:"Fallstudie"
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Harvard-Business-Manager : das Wissen der Besten
1
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Intellectual property protection : the case of three Swiss life science
SMEs
Keupp, Marcus Matthias
;
Friesike, Sascha
;
Gassmann, Oliver
- In:
International entrepreneurship in the life sciences
,
(pp. 194-209)
.
2011
Persistent link: https://www.econbiz.de/10009309661
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2
An entrepreneurial perspective on early product innovation processes : the case of SME in the Swiss energy sector
Hürzeler, Peter
-
2013
Unter westlichen Unternehmen ist allgemein anerkannt, dass langfristiger Erfolg nur durch eine konstant hohe Innovationsleistung zu erreichen ist. Konnten in der Vergangenheit jedoch Produktinnovationen aufgrund eines guten Technologie- und Marktverständnisses strategisch geplant und...
Persistent link: https://www.econbiz.de/10009715007
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Druckauftrag fehlt
Gassmann, Oliver
;
Frankenberger, Karolin
- In:
Harvard-Business-Manager : das Wissen der Besten
36
(
2014
)
6
,
pp. 67-83
Persistent link: https://www.econbiz.de/10010366786
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