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Der Interaktionsansatz im Investitionsgütermarketing

Gemünden, Hans-Georg - 1985

Persistent link: https://www.econbiz.de/10002417162

Cross-divisional innovation in large, multi-divisional firms: Economic relevance and managerial actions

Grote, Markus; Herstatt, Cornelius; Gemünden, Hans-Georg - Institut für Technologie- und Innovationsmanagement, … - 2012

Persistent link: https://www.econbiz.de/10009646573

Cross-divisional innovation in large, multi-divisional firms: Economic relevance and managerial actions

Grote, Markus; Herstatt, Cornelius; Gemünden, Hans-Georg - 2012

Persistent link: https://www.econbiz.de/10010308109

Promotors or Champions? Pros and Cons of role Specialisation for Economic Process

Rost, Katja; Hölzle, Katharina; Gemünden, Hans-Georg - In: Schmalenbach Business Review (sbr) 59 (2007) 4, pp. 340-363

According to the Great-Man Theory, the creation of something new used to be accredited solely to one outstanding individual: the champion. This prevailing notion in Angloamerican research was first challenged by Witte (1973), who concluded that an innovation cannot be a one-man decision, since...

Persistent link: https://www.econbiz.de/10005814406

Wissen - Betriebswirtschaftlicher Nutzen aus integrierter Standardsoftware

Gemünden, Hans-Georg; Martin, Reiner; Mauterer, Heiko - In: Zeitschrift Führung + Organisation : ZfO 74 (2005) 6, pp. 348-356

Persistent link: https://www.econbiz.de/10006873470

Der Beziehungspromotor

Gemünden, Hans-Georg; Walter, Achim - In: Journal of business economics : JBE 65 (1995) 9, pp. 971-986

Persistent link: https://www.econbiz.de/10007080604

WI -- Aufsatz - Systematisierung des Nutzens von ERP-Systemen in der Fertigungsindustrie - ERP-Systeme, SAP R-3, Nutzen, Fertigungsindustrie

Martin, Reiner; Mauterer, Heiko; Gemünden, Hans-Georg - In: Wirtschaftsinformatik : WI ; Organ der Fachbereichs … 44 (2002) 2, pp. 109-116

Persistent link: https://www.econbiz.de/10007167197