Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Gil Saura, Irene"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Understanding user-generated c...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
37
Relationship marketing
37
Consumer behaviour
19
Konsumentenverhalten
19
Customer satisfaction
16
Einzelhandel
16
Kundenzufriedenheit
16
Retail trade
16
Brand image
12
Dienstleistungsqualität
12
Markenimage
12
Service quality
12
Brand management
9
Hotel industry
9
Hotellerie
9
Markenführung
9
Customer value
7
Kundenwert
7
Lieferantenmanagement
7
Spain
7
Spanien
7
Supplier relationship management
7
Viral marketing
6
Virales Marketing
6
Brand equity
5
Information technology
5
Informationstechnik
5
Innovation
5
Satisfaction
5
B-to-B-Marketing
4
Betriebliche Wertschöpfung
4
Brand loyalty
4
Business-to-business marketing
4
Internet marketing
4
Loyalty
4
Online-Marketing
4
Structural equation model
4
Strukturgleichungsmodell
4
Value creation
4
loyalty
4
more ...
less ...
Online availability
All
Undetermined
21
Free
3
Type of publication
All
Article
42
Type of publication (narrower categories)
All
Article in journal
39
Aufsatz in Zeitschrift
39
Aufsatz im Buch
2
Book section
2
Article
1
Language
All
English
41
Spanish
1
Author
All
Gil Saura, Irene
Bruhn, Manfred
136
Homburg, Christian
112
Kumar, V.
86
Huber, Frank
74
Kreutzer, Ralf T.
70
Bauer, Hans H.
67
Piller, Frank T.
67
Verhoef, Peter C.
65
Han, Heesup
63
Hollebeek, Linda D.
59
Herrmann, Andreas
57
Dwivedi, Yogesh Kumar
55
Skiera, Bernd
55
Loureiro, Sandra Maria Correia
53
Wiedmann, Klaus-Peter
53
Walsh, Gianfranco
51
Mattila, Anna S.
49
Füller, Johann
48
Herstatt, Cornelius
48
Palmatier, Robert W.
48
Sabatini, Fabio
47
Stauss, Bernd
47
Thaichon, Park
46
Wirtz, Bernd W.
46
Karjaluoto, Heikki
45
Krafft, Manfred
45
Vrontis, Demetris
45
Ruyter, Ko de
44
Grönroos, Christian
43
Whinston, Andrew B.
43
Ghose, Anindya
42
Grewal, Dhruv
42
Matzler, Kurt
41
Qiu, Liangfei
41
Stock-Homburg, Ruth
41
Goldfarb, Avi
40
Reichwald, Ralf
40
Hadwich, Karsten
39
Law, Chun Hung Roberts
39
more ...
less ...
Published in...
All
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
Service business
3
The journal of brand management : an international journal
3
International journal of hospitality management
2
International journal of retail and distribution management
2
Journal of hospitality marketing & management
2
Journal of vacation marketing : an international journal
2
Management decision : MD
2
The international review of retail, distribution and consumer research
2
The journal of services marketing
2
The service industries journal
2
Big data and innovation in tourism, travel, and hospitality : managerial approaches, techniques, and applications
1
European retail research
1
International journal of retail & distribution management
1
Investigaciones Europeas de Dirección y Economía de la Empresa (IEDEE)
1
Journal of electronic commerce research : JECR
1
Journal of hospitality and tourism insights
1
Journal of industrial and business economics
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of service theory and practice : JSTP
1
Strategic marketing in tourism services
1
The journal of business & industrial marketing
1
The journal of product & brand management
1
Tourism economics : the business and finance of tourism and recreation
1
Tourism review : the official journal of the AIEST
1
more ...
less ...
Source
All
ECONIS (ZBW)
41
EconStor
1
Showing
1
-
10
of
42
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Antecedents of online word-of-mouth reviews on hotels
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, Maria
;
Gil …
- In:
Journal of hospitality and tourism insights
5
(
2022
)
2
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013189280
Saved in:
2
Segmenting customers according to online word-of-mouth about hotels
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, Maria
;
Gil …
- In:
Service business
15
(
2021
)
1
,
pp. 103-130
Persistent link: https://www.econbiz.de/10012489181
Saved in:
3
Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 650-666
Persistent link: https://www.econbiz.de/10011801144
Saved in:
4
How to generate economic satisfaction in B2B contexts? : the role of value co-creation and relationship quality
Berenguer Contrí, Gloria
;
Gil Saura, Irene
; …
- In:
Journal of industrial and business economics
51
(
2024
)
1
,
pp. 189-209
Persistent link: https://www.econbiz.de/10014512487
Saved in:
5
The impact of value co-creation in sustainable services : understanding generational differences
Bordian, Mariia
;
Gil Saura, Irene
;
Šerić, Maja
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 155-167
Persistent link: https://www.econbiz.de/10013542917
Saved in:
6
Influence of environmental practices on brand equity, satisfaction and word of mouth
Moise, Mihaela Simona
;
Gil Saura, Irene
;
Šerić, Maja
; …
- In:
The journal of brand management : an international journal
26
(
2019
)
6
,
pp. 646-657
Persistent link: https://www.econbiz.de/10012120864
Saved in:
7
Analyzing heterogeneity on the value, satisfaction, word-of-mouth relationship in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
Management decision : MD
55
(
2017
)
7
,
pp. 1558-1577
Persistent link: https://www.econbiz.de/10011731374
Saved in:
8
ICT, IMC, and brand equity in high-quality hotels of Dalmatia : an analysis from guest perceptions
Šerić, Maja
;
Gil Saura, Irene
- In:
Journal of hospitality marketing & management
21
(
2012
)
7/8
,
pp. 821-851
Persistent link: https://www.econbiz.de/10009688552
Saved in:
9
Motivations and attitudes towards consulting eWOM when booking accommodation
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, María
; …
- In:
Service business
17
(
2023
)
2
,
pp. 557-578
Persistent link: https://www.econbiz.de/10014333837
Saved in:
10
Logistics service quality and technology investment in retailing
Gil Saura, Irene
;
Ruiz-Molina, María-Eugenia
- In:
European retail research
23
(
2009
)
1
,
pp. 69-82
Persistent link: https://www.econbiz.de/10003832164
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
