Purpose – The purpose of this paper is to critically assess current developments in the theory and practice of supply management and through such an assessment to identify barriers, possibilities and key trends. Design/methodology/approach – The paper is based on a three‐year detailed...

Purpose – This paper aims to investigate the managerial challenges arising from the deployment of cross‐company boundary‐spanning teams to improve on‐shelf availability. Design/methodology/approach – The study focuses on two supplier‐employed teams, each merchandising their...