As information technology (IT) becomes more accessible, sustaining any competitive advantage from it becomes challenging. This has caused some critics to dismiss IT as a less valuable resource. We argue that, in addition to being able to generate strategic advantage, IT should also be viewed as...

The importance of distinguishing between potential and realized value for IT investments has been recognized by senior managers and IS researchers since some time in the 1980s, when it became apparent that not all IT investments were likely to achieve equivalent levels of return on investment....