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Gu, Yu
Chen, Rong
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Effects of payment notifications on consumer purchase decisions : the role of pain of payment
Gu, Yu
;
Rong, Chen
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 818-832
Persistent link: https://www.econbiz.de/10014326260
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2
How does money phrasing influence intention to donate : The role of construal level and fit
Gu, Yu
;
Chen, Rong
- In:
Psychology & Marketing
38
(
2021
)
11
,
pp. 1911-1927
Persistent link: https://www.econbiz.de/10012633161
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