Ramanathan, Usha; Gunasekaran, Angappa; Subramanian, … - In: Benchmarking: An International Journal 18 (2011) 6, pp. 856-872
Purpose – Successful implementation of supply chain collaboration (SCC) by Wal‐Mart has encouraged many manufacturing … companies, such as Procter & Gamble, Hewlett‐Packard Co, and West Marine Products Inc., to initiate collaboration. Subsequently …, collaboration between suppliers and retailers has become a common practice in many recent supply chains. However, measuring the …