1. Where do women currently stand in the corporate world? -- 2. Why do fewer leadership opportunities go to women? -- 3. Are women built for leadership? -- 4. Can women possibly be good at business? -- 5. How do women stack up against men? -- 6. What specific business benefits do women leaders...

1. Types of consumer segmentation -- 2. Personality psychology and consumer segmentation -- 3. Custom-built normative psychographic consumer typologies -- 4. The search for psychology-based predictors of purchase preferences -- 5. Psychological profiles within demographics -- 6. Global consumer...