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Conducting service research that matters
Gustafsson, Anders; Aksoy, Lerzan; Brady, Michael K.; … - In: The journal of services marketing 29 (2015) 6/7, pp. 425-429
Persistent link: https://www.econbiz.de/10011418248
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Service encounters, experiences and the customer journey : defining the field and a call to expand our lens
Voorhees, Clay M.; Fombelle, Paul W.; Gregoire, Yany; … - In: Journal of business research : JBR 79 (2017), pp. 269-280
Persistent link: https://www.econbiz.de/10011745316
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Service research priorities : managing and delivering service in turbulent times
Ostrom, Amy L.; Field, Joy M.; Fotheringham, Darima; … - In: Journal of service research 24 (2021) 3, pp. 329-353
Persistent link: https://www.econbiz.de/10012592938
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Small details that marke big differences : a radical approach to consumption experience as a firm's differentiating strategy
Bolton, Ruth N.; Gustafsson, Anders; McColl-Kennedy, … - In: Journal of service management 25 (2014) 2, pp. 253-274
Persistent link: https://www.econbiz.de/10010343471
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A lean approach for service productivity improvements : synergy or oxymoron?
Carlborg, Per; Kindström, Daniel; Kowalkowski, Christian - In: Managing service quality : MSQ ; an international journal 23 (2013) 4, pp. 291-304
Persistent link: https://www.econbiz.de/10009769857
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Defining service innovation : a review and synthesis
Witell, Lars; Snyder, Hannah; Gustafsson, Anders; … - In: Journal of business research : JBR 69 (2016) 8, pp. 2863-2872
Persistent link: https://www.econbiz.de/10011507784
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Identifying categories of service innovation : a review and synthesis of the literature
Snyder, Hannah; Witell, Lars; Gustafsson, Anders; … - In: Journal of business research : JBR 69 (2016) 7, pp. 2401-2408
Persistent link: https://www.econbiz.de/10011490968
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The evolution of service innovation research : a critical review and synthesis
Carlberg, Per; Kindström, Daniel; Kowalkowski, Christian - In: The service industries journal 34 (2014) 5, pp. 373-398
Persistent link: https://www.econbiz.de/10010379368
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What service transition? : rethinking established assumptions about manufacturers' service-led growth strategies
Kowalkowski, Christian; Windahl, Charlotta; Kindström, … - In: Industrial marketing management : the international … 45 (2015), pp. 59-69
Persistent link: https://www.econbiz.de/10010530577
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Organizational capabilities for pay-per-use services in product-oriented companies
Gebauer, Heiko; Saul, Caroline Jennings; Haldimann, Mirella - In: International journal of production economics 192 (2017), pp. 157-168
Persistent link: https://www.econbiz.de/10011782337