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Lieferantenmanagement
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Supplier relationship management
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RELQUAL = Relationship Quality
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Hair, Joseph F.
Andersson, Svante
91
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International marketing review
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Journal of business-to-business marketing
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ECONIS (ZBW)
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A "cross-cultural RELQUAL-scale" in supplier-distributor relationships of Sweden and the USA
Payan, Janice M.
;
Svensson, Göran
;
Awuah, Gabriel B.
; …
- In:
International marketing review
27
(
2010
)
5
,
pp. 541-561
Persistent link: https://www.econbiz.de/10008906858
Saved in:
2
The precursor role of cooperation, coordination, and relationship assets in a relationship model
Payan, Janice M.
;
Hair, Joseph F.
;
Svensson, Göran
; …
- In:
Journal of business-to-business marketing
23
(
2016
)
1
,
pp. 63-79
Persistent link: https://www.econbiz.de/10011496548
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