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Serving the world's poor, profitably
Prahalad, Coimbatore K.; Hammond, Allen - In: Corporate social responsibility : readings and cases in …, (pp. 461-474). 2008
Persistent link: https://www.econbiz.de/10003698546
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Serving the world's poor, profitably
Prahalad, Coimbatore K.; Hammond, Allen - 2007
Persistent link: https://www.econbiz.de/10003573504
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BIG PICTURE - Serving the World's Poor, Profitably - People at the bottom of the economic pyramid may not have much to spend, individually. Collectively, however, they represent a...
Prahalad, C.K.; Hammond, Allen - In: Harvard business review : HBR (2002), pp. 48-59
Persistent link: https://www.econbiz.de/10005940354