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Hernández Ortega, Blanca
Jiménez Martínez, Julio
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Martín de Hoyos, María José
6
Herrando, Carolina
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Blasco-Arcas, Lorena
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Polo-Redondo, Yolanda
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Hernandez-Ortega, Blanca I.
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ECONIS (ZBW)
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The role of information technology knowledge in B2B development
Hernández Ortega, Blanca
;
Jiménez Martínez, Julio
; …
-
2010
Persistent link: https://www.econbiz.de/10003978593
Saved in:
2
Adopting television as a new channel for e-commerce : the influence of interactive technologies on consumer behavior
Blasco-Arcas, Lorena
;
Hernández Ortega, Blanca
; …
- In:
Electronic commerce research
13
(
2013
)
4
,
pp. 457-475
Persistent link: https://www.econbiz.de/10010231566
Saved in:
3
The role of information technology knowledge in B2B development
Hernández Ortega, Blanca
;
Jiménez Martínez, Julio
; …
- In:
International journal of e-business research : an …
4
(
2008
)
1
,
pp. 40-54
Persistent link: https://www.econbiz.de/10003735355
Saved in:
4
Engagement platforms : the role of emotions in fostering customer engagement and brand image in interactive media
Blasco-Arcas, Lorena
;
Hernández Ortega, Blanca
; …
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
5
,
pp. 559-589
Persistent link: https://www.econbiz.de/10011599060
Saved in:
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