Narrow search
Showing 1 - 10 of 20
Cover Image
Golden opportunities for silver innovation : how demographic changes give rise to entrepreneurial opportunities to meet the needs of older people
Kohlbacher, Florian; Herstatt, Cornelius; Levsen, Nils - In: Technovation : the international journal of … 39/40 (2015), pp. 73-82
Persistent link: https://www.econbiz.de/10011563397
Cover Image
Management of "technology push" development projects
Herstatt, Cornelius; Lettl, Christopher - In: International journal of technology management : IJTM 27 (2004) 2/3, pp. 155-175
Persistent link: https://www.econbiz.de/10001999919
Cover Image
Die frühen Phasen der Produktentwicklung : eine empirische Analyse in der Mess-, Steuer- und Regelungstechnik
Verworn, Birgit - 2005 - 1. Aufl.
Grundlagen der Untersuchung der frühen Phasen Herleitung des Untersuchungsmodells der frühen Phasen Durchführung der empirischen Untersuchung der frühen Phasen Deskriptive Befunde Kausalanalytische Untersuchung
Persistent link: https://www.econbiz.de/10002509265
Cover Image
Planung und Umsetzung von Innovationsprojekten : zur Wirkung des Coalignment
Stockstrom, Christoph - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003838787
Cover Image
Reducing project related uncertainty in the "fuzzy front end" of innovation : a comparison of German and Japanese product innovation projects
Herstatt, Cornelius; Verworn, Birgit; Nagahira, Akio - 2003 - [Elektronische Ressource]
-end-related activities in 28 innovation projects carried out by 14 German and 13 Japanese companies to reduce project uncertainty. In all … innovation management in both the German and Japanese companies. We interviewed managers of 13 Japanese and 14 German enterprises … end" ;, activities and typical deliverables in the innovation process which might be affected by front end management …
Persistent link: https://www.econbiz.de/10009424492
Cover Image
Determinants of user innovator behavior in the silver market
Wellner, Konstantin; Herstatt, Cornelius - 2014
The existing research on the behavior of user innovators has focused almost exclusively on younger users. In light of the demographic shift and the increasing importance of the "Silver Market" segment (customers 55 years plus), we analyzed whether important determinants of user innovator...
Persistent link: https://www.econbiz.de/10010252691
Cover Image
Determinants of user innovator behaviour in the silver market
Wellner, Konstantin; Herstatt, Cornelius - In: International journal of innovation management 18 (2014) 6, pp. 1-24
Persistent link: https://www.econbiz.de/10010475697
Cover Image
The Silver Market Phenomenon : Marketing and Innovation in the Aging Society
Kohlbacher, Florian - 2011
leveraging innovation, technology, product development and marketing for older consumers and employees. Key lessons are drawn …
Persistent link: https://www.econbiz.de/10014425090
Cover Image
The objective-conflict-resolution approach : a novel approach for developing radical and frugal innovation
Weyrauch, Timo; Herstatt, Cornelius; Tietze, Frank - In: IEEE transactions on engineering management : EM 68 (2021) 3, pp. 699-712
Persistent link: https://www.econbiz.de/10012600863
Cover Image
Bringing agile project management into lead user projects
Lehnen, Jens; Schmidt, Tobias S.; Herstatt, Cornelius - In: International journal of product development : IJPD 21 (2016) 2/3, pp. 212-232
Persistent link: https://www.econbiz.de/10011648798