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~person:"Herstatt, Cornelius"
~subject:"Emerging economies"
~type_genre:"Forschungsbericht"
~type_genre:"Mehrbändiges Werk"
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Innovieren für preisbewusste Kunden : Analogieeinsatz als Erfolgsfaktor in Schwellenländern
Tiwari, Rajnish
;
Herstatt, Cornelius
-
2013
-
[Elektronische Ressource]
frugaler
Produktentwicklung
anhand ausgewählter Fallstudien und können feststellen, dass gerade frugale Innovationen besonders …
Persistent link: https://www.econbiz.de/10010194555
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