Tiwari, Rajnish; Buse, Stephan; Herstatt, Cornelius - 2010
specific needs of targeted markets. All these developments are leading to the “globalization of innovation”. Based on recent … essential tool to stimulate growth and enable firms to master the competition brought about by the forces of globalization. In … countries. At the same time, innovations in today’s “globalized” world are hardly feasible in isolation. World-wide economic …