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The Benefit of Uniform Price f...
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Pricing strategy
51
Preismanagement
49
Pricing
15
B-to-B-Marketing
13
Business-to-business marketing
13
Firm performance
9
USA
9
United States
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Kundenwert
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Lieferantenmanagement
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Value-based pricing
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Preispolitik
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research-article
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Language
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English
51
Author
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Hinterhuber, Andreas
Fehr, Ernst
99
List, John A.
93
Sutter, Matthias
85
Güth, Werner
68
Frey, Bruno S.
64
Sunstein, Cass R.
63
Bergemann, Dirk
60
Levy, Daniel C.
55
Simon, Hermann
54
Mullainathan, Sendhil
51
Falk, Armin
49
Becchetti, Leonardo
48
Alm, James
46
Altman, Morris
46
Diller, Hermann
45
Heckman, James J.
45
Camerer, Colin
43
Spann, Martin
42
Kwapil, Claudia
40
Liozu, Stephan
40
Snir, Avichai
40
Zinman, Jonathan
40
Kliemt, Hartmut
39
Thaler, Richard H.
39
Gorodnichenko, Yuriy
38
Janssen, Maarten C. W.
38
Zehnder, Christian
38
Armstrong, Mark
37
Martins, Fernando
37
Álvarez, Luis J.
37
Schmidt, Klaus M.
36
Azar, Ofer H.
35
Chen, Jing
35
Engel, Christoph
35
Fabiani, Silvia
35
Hernando, Ignacio
35
Mäki, Uskali
35
Sabbatini, Roberto
35
Bernheim, Bert Douglas
34
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Journal of revenue and pricing management
12
Industrial marketing management : the international journal for industrial and high-tech firms
4
Innovation in pricing : contemporary theories and best practices
4
Business horizons
3
Journal of business research : JBR
3
Journal of business strategy
2
Management Decision
2
Creating and managing superior customer value
1
First International Conference on Engaged Management Scholarship, 2011
1
Internationale Wettbewerbsstrategien : die globale Wirtschaft und die Herausforderung China
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
MIT sloan management review
1
Management decision : MD
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
The ROI of pricing : measuring the impact and making the business case
1
The journal of business strategy
1
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ECONIS (ZBW)
49
Other ZBW resources
2
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1
Violations of rational choice principles in pricing decision
Hinterhuber, Andreas
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 65-74
Persistent link: https://www.econbiz.de/10011313573
Saved in:
2
Customer value-based pricing strategies : why companies resist
Hinterhuber, Andreas
- In:
Journal of business strategy
29
(
2008
)
4
,
pp. 41-50
Persistent link: https://www.econbiz.de/10003756444
Saved in:
3
Towards value-based pricing : an integrative framework for decision making
Hinterhuber, Andreas
-
2009
Persistent link: https://www.econbiz.de/10003836526
Saved in:
4
Pricing strategies for multinational companies in China
Hinterhuber, Andreas
- In:
Internationale Wettbewerbsstrategien : die globale …
,
(pp. 255-269)
.
2007
Persistent link: https://www.econbiz.de/10003578548
Saved in:
5
Mindful pricing : transforming organizations through value-based pricing
Liozu, Stephan M.
;
Hinterhuber, Andreas
;
Perelli, Sheri
; …
- In:
Journal of strategic marketing
20
(
2012
)
3
,
pp. 197-209
Persistent link: https://www.econbiz.de/10009575430
Saved in:
6
Industrial product pricing : a value-based approach
Liozu, Stephan M.
;
Hinterhuber, Andreas
- In:
Journal of business strategy
33
(
2012
)
4
,
pp. 28-39
Persistent link: https://www.econbiz.de/10009576298
Saved in:
7
The six pricing myths that kill profits
Hinterhuber, Andreas
- In:
Business horizons
59
(
2016
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10011422841
Saved in:
8
Pricing and the sales force
Hinterhuber, Andreas
(
contributor
); …
-
2016
Persistent link: https://www.econbiz.de/10011346549
Saved in:
9
Special section on behavioral and psychological aspects of B2B pricing
Hinterhuber, Andreas
(
contributor
)
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 4-74
Persistent link: https://www.econbiz.de/10011313570
Saved in:
10
Editorial: Behavioral and psychological aspects of b2b pricing
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 4-5
Persistent link: https://www.econbiz.de/10011313584
Saved in:
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