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M&A-Relevanz von Industrie 4.0...
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Beziehungsmarketing
4
Relationship marketing
4
Salespeople
4
Verkaufspersonal
4
Deutschland
2
Erfolgsfaktor
2
Germany
2
Selling
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Homburg, Christian
Müller, Michael
224
Müller-Camen, Michael
36
Hennicke, Peter
8
Erlach, Christine
6
Klarmann, Martin
6
Müller-Böling, Detlef
6
Renwick, Douglas W. S.
5
Brunnengräber, Achim
4
Flynn, Matthew
4
Frenzel, Karolina
4
Gilbert, Dirk Ulrich
4
Ibisch, Pierre L.
4
Jabbour, Charbel J. C.
4
Kilian, Karsten
4
Leitschuh, Heike
4
Loske, Reinhard
4
Schröder, Heike
4
Sommer, Jörg
4
Weizsäcker, Ernst Ulrich von
4
Aust, Ina
3
Dickmann, Michael
3
Dilger, Alexander
3
Gleich, Ronald
3
Hansmeyer, Karl-Heinrich
3
Krebs, Vanessa
3
Ledolter, Johannes
3
Leinemann, Alexander
3
Linscheidt, Bodo
3
Mayrhofer, Wolfgang
3
Merkel, Angela
3
Müller, Julia
3
Obereder, Lisa
3
Puppe, Clemens
3
Schieber, Dietmar
3
Schmidt, Martin
3
Sottong, Hermann
3
Strunk, Guido
3
Stäglin, Reiner
3
Ambos, Björn
2
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Journal of marketing
2
Journal of the Academy of Marketing Science
2
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
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ECONIS (ZBW)
4
OLC EcoSci
2
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1
When should the customer really be king? : on the optimum level of salesperson customer orientation in sales encounters
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
-
2010
Persistent link: https://www.econbiz.de/10008933750
Saved in:
2
When should the customer really be king? : on the optimum level of salesperson customer orientation in sales encounters
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
- In:
Journal of marketing
75
(
2011
)
2
,
pp. 55-74
Persistent link: https://www.econbiz.de/10008935843
Saved in:
3
When does salespeople's customer orientation lead to customer loyality? :the differential effects of relation and functional customer orientation
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
-
2010
Persistent link: https://www.econbiz.de/10008937919
Saved in:
4
When does salespeople’s customer orientation lead to customer loyalty? : the differential effects of relational and functional customer orientation
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
6
,
pp. 795-812
Persistent link: https://www.econbiz.de/10010217998
Saved in:
5
When does salespeople’s customer orientation lead to customer loyalty? The differential effects of relational and functional customer orientation
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
6
,
pp. 795-813
Persistent link: https://www.econbiz.de/10009797080
Saved in:
6
When Should the Customer Really Be King? On the Optimum Level of Salesperson Customer Orientation in Sales Encounters
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
- In:
Journal of marketing
75
(
2011
)
2
,
pp. 55-75
Persistent link: https://www.econbiz.de/10008885839
Saved in:
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